HERITAGE – ETIENNE AIGNER
Etienne Aigner arrived in New York City from Paris in 1949 after a successful apprenticeship with legendary designers Christian Dior and Cristobal Balenciaga. He began making belts out of his apartment, all in particular shade of burgundy because one shade of leather was all he could afford at that time.
By 1959, Etienne Aigner opened his first showroom from which he showcased the growing array of accessories that demonstrated the craftsmanship he learned in Europe. Besides belts, there were also handbags, gloves and scarves, many in the burgundy color that had now been dubbed “Signature”. Practically every item in the collection was marked by the initial “A”, a symbol that was to provide an inextricable link with all things Etienne Aigner. The now familiar and easily recognized “A” has continued to keep pace with the evolution of the collections.
Another hallmark of Etienne Aigner was his creative and highly innovative approach to the use of what were at that time, very unusual materials for accessories. Among the first designers to pair linen, straw, and even fisherman’s net with leather, he also drew inspiration from all forms of hardware. On his frequent flea market expeditions in the US Mr. Aigner constantly sought out and acquired a wide assortment of unusual and other one-of-a- kind decorative hardware items that he translated into finishing touches for handbags and shoes.
Mr. Aigner sought to move beyond the product and strove to provide his customers with accessories for their lifestyle. Out of that understanding came a variety of feminine and fun items including sandals that sold as a set with a summer tote perfect for the beach or strolling along the shopping avenues of the sophisticated suburbs where true Aigner devotees resided.
Mr. Aigner built his reputation on designing the “it” bags of the 50’s, 60’s and 70’s and the fine reputation of the brand has endured. Today the Aigner logo is recognized as a symbol representing tradition, innovations and trends. Aigner is proud of a heritage that has evolved, combining modern creations into a cohesive Aigner style with exclusive materials and the finest leathers.
